During the past week a concerned road user pleaded for greater attention to road safety – and especially to reduce motorbike accidents. His email reads as follows:
“To whom it may concern.
Over the past two to three weeks there seems to have been an alarming increase in motorcyclist deaths or severe injury. The majority of these have been reported to have had cars, trucks or pedestrians involved. This is a great concern to many people I know as it should be to the minister of transport and the general public.
In the UK I have seen that they have many television ads and radio ads trying to educate motorists and the public about motorcycles. Do you think it would be possible to somehow arrange an awareness campaign with the likes of the department of transport, think bike, arrive alive, a major motorcycle manufacturer and perhaps other sponsors?
Too many families loose loved one because a motorist says “I didn’t see him”
Marco also shared an example of such an advertisement with us and we would like to refer to this ad included above!
For more information on the dangers of “blind spot driving” view:
We would like to urge all our bikers to also view the following sections: