Brussels, Belgium, March 2016 – Goodyear announces its new tyre, the Eagle F1 Asymmetric 3: the Ultra-High Performance tyre that delivers shorter braking distance on dry & wet roads helping drivers to stay in control and ready to enjoy the journey. With proven Eagle family test wins and OE track record, it is Goodyear’s premium offering for outstanding braking performance, responsive handling and control in both dry and wet conditions.
The Ultra High-Performance segment is clearly a growth market, with an expected compound annual growth rate from 2015 to 2020 of more than 3%². The market is expected to grow in this timeframe with more than 9 million units². This is primarily driven by the growth of the car park in the C, D and E vehicle segments (medium, executive, large and luxury cars) that are increasingly fitted with UHP rated tyres.
The Goodyear Eagle F1 Asymmetric 3 redefines tyre performance for powerful saloons and sports cars as well as their driver’s expectations. Significant efforts went into optimizing the tyre for outstanding safety and performance. More than 36.000 engineering hours went into the development of the tyre, including over 5.000 tests, 1.200 tests on the road and 3.800 on five test locations in five countries, covering a total of 330,000 km.
A key feature is the active braking technology increasing the contact surface and grip when braking, which allows for a shorter braking distance. Additionally, the new grip booster compound ensures increased grip during braking and handling and adhesive resin for stickiness delivers strong grip for shorter braking and performance handling on wet and dry roads. The new reinforced construction technology allows for steering precision and durability by delivering a stronger lightweight construction improving handling, cornering performance, tread wear and fuel efficiency.
The independent TÜV Süd Benchmark Test ordered by Goodyear confirmed the key strengths of the tyre. The results show that the Goodyear Eagle F1 Asymmetric 3 has a 2.6 meters shorter braking distance (9% better performance) on wet roads than the average of three main competitors. The braking distance on dry roads is 1.3 meters shorter (4% better performance) and the Goodyear Eagle F1 Asymmetric 3 demonstrates 4% better wet handling than the average of three main competitors. The results also show a 10.9 % better rolling resistance than the average of three main competitors and the tyre represents the second best rolling resistance performance of tyre brands tested.
“We are very happy that the TÜV test confirms that Goodyear Eagle F1 Asymmetric 3 delivers leading results in the braking test, especially during more demanding situations such as rainfall” says Alexis Bortoluzzi, Goodyear Marketing Director Consumer EMEA. “After all, braking is the number one consumer need, and particularly critical for high performance car drivers.”
The new Goodyear Eagle F1 Asymmetric 3 will be available in selected sizes in 17 to 20 inches.
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